Hormozi Marketing Agent Skills — independently scanned and version-tracked by SaferSkills.
SaferSkills independently audited Hormozi Marketing Agent Skills (Plugin) and scored it 100/100 (green). The audit ran 55 deterministic rules across Security, Supply Chain, Maintenance, Transparency, and Community; it found 0 high-severity and 0 lower-severity findings. The full rule-by-rule trace and per-finding evidence are below. Free, methodology-open.
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Every scanned point with the score it earned and what moved between them.
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The primary manifest — the file an agent reads to learn what this artifact does.
Six Claude agent skills that give AI assistants the complete Alex Hormozi business and marketing playbook. Each skill covers a distinct phase of the business-building pipeline — from crafting irresistible offers to scaling beyond founder-dependent operations.
| Skill | Trigger Name | Description |
|---|---|---|
| Offer Creation & Pricing | hormozi-offer-creation | Creates irresistible Grand Slam Offers using Alex Hormozi's $100M Offers framework. Applies the Value Equation, dream outcome stacking, bonus architecture, guarantee engineering, scarcity/urgency triggers, and pricing strategy. Use when building offers, pricing products/services, creating bonuses, writing guarantees, structuring packages, or making any offer more compelling. |
| Sales & Closing | hormozi-sales-closing | Closes deals using Alex Hormozi's CLOSER framework, objection handling system, and high-ticket sales methodology. Covers the full sales conversation arc from rapport to close, with specific scripts for handling price, spouse, time, and trust objections. Use when writing sales scripts, preparing for sales calls, training sales teams, handling objections, or improving close rates on any offer. |
| Content & Copywriting | hormozi-content-copywriting | Creates high-converting content and sales copy using Alex Hormozi's frameworks for hooks, headlines, storytelling, calls-to-action, and audience-building content strategy. Covers YouTube titles, email campaigns, ad copy, social media posts, landing pages, and long-form content. Use when writing any marketing content, headlines, hooks, emails, ads, social posts, video scripts, or sales pages. |
| Lead Generation | hormozi-lead-generation | Generates leads using Alex Hormozi's $100M Leads framework covering the Core Four acquisition channels, lead magnet creation, warm/cold outreach strategies, paid advertising, and content-based lead generation. Use when building lead generation systems, creating lead magnets, planning outreach campaigns, setting up ad funnels, growing an audience, or diagnosing why leads aren't converting. |
| Business Scaling | hormozi-business-scaling | Scales businesses using Alex Hormozi's frameworks for growth levers, leverage types, hiring and team building, operational systems, and the Acquisition.com portfolio model. Covers diagnosing growth bottlenecks, choosing the right business model, building systems that run without the founder, and making the transition from operator to owner. Use when planning business growth, hiring, building systems, diagnosing bottlenecks, choosing a business model, or scaling beyond founder-dependent revenue. |
| Monetization & Value | hormozi-monetization-value | Maximizes business profitability and customer lifetime value using Alex Hormozi's frameworks for pricing psychology, ascension models, retention systems, audience monetization, and unit economics optimization. Use when optimizing pricing, reducing churn, building recurring revenue, monetizing an audience, creating product ladders, improving profit margins, or designing customer retention systems. |
The skills form a natural business-building pipeline:
Offer Creation → Lead Generation → Sales & Closing → Monetization & Value
↑ |
└──── Content & Copywriting (fuels all stages) ────────┘
Business Scaling (operates across all)Start with Offer Creation to build something worth selling, use Lead Generation and Content to fill the pipeline, close with Sales, then maximize returns with Monetization. Business Scaling applies whenever you're ready to grow beyond founder-dependent operations.
/plugin marketplace add Wrenbjor/Hormozi-Marketing-Agent-Skills
/plugin install hormozi-marketing-skills@hormozi-marketing-skills-marketplacegit clone [email protected]:Wrenbjor/Hormozi-Marketing-Agent-Skills.git
cp -r Hormozi-Marketing-Agent-Skills/plugins/hormozi-marketing-skills/skills/* ~/.claude/skills//v1/skills endpointHormozi-Marketing-Agent-Skills/
├── .claude-plugin/
│ └── marketplace.json
├── README.md
└── plugins/
└── hormozi-marketing-skills/
├── plugin.json
└── skills/
├── hormozi-business-scaling/
│ └── SKILL.md
├── hormozi-content-copywriting/
│ └── SKILL.md
├── hormozi-lead-generation/
│ └── SKILL.md
├── hormozi-monetization-value/
│ └── SKILL.md
├── hormozi-offer-creation/
│ └── SKILL.md
└── hormozi-sales-closing/
└── SKILL.mdSkills inspired by Alex Hormozi's marketing frameworks from $100M Offers and $100M Leads. Built by WCR Studios.
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