Launch Tweet / 发布推文

When to use

• A solo dev is launching a real, usable product (not a vaporware tease).
• They have a link the reader can click (live site, Product Hunt page, GitHub repo, signup form).
• They want a single tweet or 2–4 tweet thread — not a 20-tweet manifesto.

When NOT to use

• There is no shippable artifact yet. Vague "I'm building X" tweets are noise — postpone until something is live.
• The product is enterprise / B2B with no public surface area. That belongs on LinkedIn, not X.
• The user wants a viral hook without the substance. We optimize for honest signal, not engagement-bait.

The shape of a good solo launch tweet

[Line 1: What it is, plainly]
[Line 2: Who it is for + the one job it does]
[Line 3: One concrete proof point or screenshot/video]
[Line 4: Link]

Hard rules:

• No emojis at the start. Looks like a marketer, not a builder.
• No "I'm excited to announce". Skip the throat-clearing, just announce.
• First 80 characters are everything — that's what shows in previews.
• Show, don't promise. A screenshot or 10-second clip beats adjectives.
• Mention the price if there is one (free vs $X/mo) — saves everyone time.

Output

Produce two variants:

1. Single tweet (≤ 280 chars) for casual feed posts.
2. Thread (3–4 tweets) for a real launch with build-up.

Put the link at the end of the single tweet, or in the last tweet of the thread (X's algorithm punishes early external links).

Worked example

User context: Launching solo-skills, a Claude Code skills pack for solo devs. Free, MIT, GitHub link.

Single tweet:

solo-skills — a Claude Code skills pack for people who ship alone.

7 skills for the things solo devs actually do daily: launch tweets, customer emails, postmortems, decision frameworks. MIT.

github.com/<you>/solo-skills

Thread:

1/ Launching solo-skills today.

A Claude Code skills pack designed for one specific person: the dev shipping a product alone.

2/ The problem with most skill packs: they assume you have a team.

solo-skills assumes you don't. Each skill is for tasks you usually do solo and badly:
- Customer emails
- Launch posts
- Postmortems
- Roadmap decisions

3/ One-line install. 7 skills.

Each comes with a "When NOT to use" section, because force-applying a framework is how solo devs waste a Saturday.

4/ MIT licensed. PRs welcome.

github.com/<you>/solo-skills

中文版

何时使用

• 单兵开发者要发布真正能用的产品（不是占坑）。
• 有可点击的链接（线上站、Product Hunt、GitHub、注册表）。
• 想要一条或3–4 条推文，不是 20 条檄文。

何时不使用

• 还没有可交付物，纯空气项目——别发，继续做。
• 纯 B2B 企业产品，没公开访问面——那种发 LinkedIn 不发 X。
• 只想要"病毒钩子"不要内容——不写营销噱头。

一条好推文的结构

[第 1 行：直白说它是什么]
[第 2 行：给谁用 + 解决什么单一问题]
[第 3 行：一个具体证据（截图/视频/数字）]
[第 4 行：链接]

硬规则：

• 开头不要 emoji——像营销不像开发者。
• 不要"很激动地宣布"——直接宣布。
• 前 80 个字符决定一切——那是预览里看到的部分。
• 展示，不要承诺——截图/10 秒视频胜过形容词。
• 明码标价——免费就写免费，付费写 $X/mo，省彼此时间。

输出

输出两个版本：

1. 单推（≤ 280 字符）。
2. 3–4 条线程（用于正式发布）。

链接放在单推末尾或线程最后一条（X 算法对线程里过早出现的外链不友好）。