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Full-site migration from Thrive Architect to the WordPress block editor (Gutenberg). Audits every Thrive-built page, maps elements to their Gutenberg block equivalents, builds a migration plan for approval, and executes page-by-page conversion into native block markup — all through duplicates so your live site stays untouched. Use this skill whenever someone mentions migrating from Thrive Architect to Gutenberg, switching from Thrive to blocks, converting Thrive pages to the block editor, or moving away from Thrive Architect to native WordPress.
Thrive Architect is a conversion-focused page builder with a strong emphasis on marketing elements — lead generation forms, countdown timers, testimonials, and content reveal animations. It stores content in its own custom format. Gutenberg uses a flat block structure in post_content with HTML comment delimiters. The migration is moderate in complexity: standard content elements translate well, but Thrive's marketing-specific components have no direct Gutenberg equivalents and require alternative solutions.
This skill reads every Thrive Architect page, extracts the builder content, translates each element to its Gutenberg block equivalent, and writes the result to duplicate pages in native block markup — giving you a complete parallel version of your site to review before going live.
Handles:
Source: Thrive Architect
wordpress_extract_builder_content with builder=thriveTarget: Gutenberg (Block Editor)
post_content as HTML with block comment delimiters<!-- wp:paragraph --><p>Text</p><!-- /wp:paragraph -->wordpress_update_page / wordpress_update_post)paragraph, heading, image, buttons, columns, group, html, video, separator, quote, list, embed, etc.wordpress_get_site_context. If unavailable, stop and show setup guidance.wordpress_get_builder_info or wordpress_list_plugins.wordpress_list_pages and wordpress_list_posts — identify all contentwordpress_find_builder_targets with builder=thrive — find Thrive-managed pageswordpress_extract_builder_content with builder=thrivePresent a structured migration plan:
## Thrive Architect → Gutenberg Migration Plan
### Site Overview
- Total Thrive pages: X
- Simple pages (direct mapping): X
- Moderate pages (some manual review needed): X
- Complex pages (significant manual work): X
### Element Mapping
| Thrive Element | Gutenberg Block | Notes |
|---|---|---|
| Content Box | Group | Container mapping |
| Columns | Columns / Column | Layout structure |
| Text | Paragraph / Heading | Content parsed into blocks |
| Image | Image | Direct mapping |
| Button | Buttons > Button | Wrapped in container |
| Lead Gen Form | [MANUAL] | Needs form plugin replacement |
| Countdown | [MANUAL] | No native equivalent |
| ... | ... | ... |
### Migration Order
1. [Page Title] — Simple — estimated 2 min
2. [Page Title] — Moderate — estimated 5 min
...
### Items Requiring Manual Attention
- [Page X] — Thrive Leads form (needs replacement with form plugin)
- [Page Y] — Countdown timer (needs plugin or removal)
- [Page Z] — A/B test variant (winning variant migrated, others documented)
- Landing page templates — must be rebuilt in GutenbergThen ask:
Here's the migration plan. Would you like me to: 1. Migrate all pages (creates duplicates for review) 2. Migrate only simple pages first 3. Migrate specific pages you choose 4. Just keep this as a reference — no changes
Wait for explicit confirmation before proceeding.
For each approved page:
wordpress_extract_builder_content with builder=thrive<!-- wp:group --> blocks<!-- wp:columns --> with <!-- wp:column --> children<!-- wp:paragraph --> and <!-- wp:heading --> blocks<!-- wp:image --> with src, alt, caption<!-- wp:buttons --> wrapper with <!-- wp:button --> child<!-- wp:video --> or <!-- wp:embed --> block<!-- wp:separator --> block<!-- wp:quote --> block (basic mapping)<!-- wp:list --> block<!-- wp:html --> block<!-- wp:paragraph --><p>[MIGRATION NOTE: Thrive Lead Gen form was here — replace with form plugin shortcode]</p><!-- /wp:paragraph -->wordpress_create_page_duplicate or wordpress_create_post_duplicatepost_content with the Gutenberg markup via wordpress_update_page or wordpress_update_postThis skill converts Thrive Architect page structures to Gutenberg block markup and creates duplicates for review.
It cannot:
It can:
Core WordPress tools
wordpress_get_site_contextwordpress_get_builder_infowordpress_list_pageswordpress_list_postswordpress_list_pluginswordpress_find_builder_targetswordpress_extract_builder_contentwordpress_create_page_duplicatewordpress_create_post_duplicatewordpress_update_pagewordpress_update_postwordpress_read_pagewordpress_read_postAfter run completion, send fire-and-forget usage tracking to:
POST https://www.respira.press/api/skills/track-usageInclude:
skill_slug = migrate-thrive-architect-to-gutenbergNever block user flow on telemetry failure.
Built by Respira Team https://respira.press/skills/migrate-thrive-architect-to-gutenberg
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