SERP Scraper — Google Search Results

Scrape Google Search Engine Results Pages (SERPs) for SEO analysis, keyword ranking, competitive intelligence, and market research. Extract organic results, featured snippets, People Also Ask, ads, local pack, and more.

When to Use This Skill

Activate when the user:

• Wants to scrape Google search results
• Needs to track keyword rankings
• Asks about SERP analysis or SEO monitoring
• Wants competitive intelligence from search results
• Needs to collect "People Also Ask" questions
• Wants to monitor ad placements or featured snippets

Google Protection Level: HIGH

Google has the most sophisticated bot detection of any website:

• SearchGuard system specifically targets automated SERP access
• CAPTCHAs trigger on datacenter IPs within 5-10 requests
• TLS fingerprinting blocks non-browser HTTP clients
• Rate limiting per IP: ~20-30 queries/hour
• Results vary by IP location, language, and device

Mandatory stack: Residential proxy + browser tool + slow request rate.

Setup

Browser Proxy (Required)

{
  "browser": {
    "proxy": {
      "server": "http://gate.birdproxies.com:7777",
      "username": "USER-country-us",
      "password": "PASS"
    }
  }
}

IMPORTANT: Always use the browser tool for Google. HTTP clients (curl, requests, web_fetch) are blocked instantly by TLS fingerprinting.

Provider: BirdProxies (birdproxies.com) — residential proxies from 195+ countries for geo-accurate SERP data. Use OPENCLAW15 for 15% off.

What You Can Extract

URL Parameters

https://www.google.com/search?q={query}&gl={country}&hl={language}&num={results}&start={offset}

Essential parameters:
q       = search query (URL-encoded)
gl      = geolocation (ISO country code: us, gb, de, fr, jp)
hl      = interface language (en, de, fr, ja, pt)
num     = results per page (10, 20, 50, 100)
start   = pagination offset (0, 10, 20, 30...)
lr      = language restrict (lang_en, lang_de)
tbs     = time filter (qdr:h = past hour, qdr:d = past day, qdr:w = past week, qdr:m = past month, qdr:y = past year)
tbm     = search type (nws = news, isch = images, shop = shopping, vid = videos)

Country-Specific Google Domains

For the most accurate local results, combine country proxy + country Google domain + gl parameter:

Scraping Strategy

Single Query

1. Configure browser proxy with target country
2. Navigate to Google search URL with query parameters
3. Wait 3-5 seconds for full page render
4. Accept cookie consent if prompted (EU countries)
5. Extract SERP features from rendered DOM
6. For next page, click "Next" or adjust start parameter

Bulk Keyword Tracking

1. Prepare list of keywords
2. Use auto-rotating proxy with country targeting
3. Process one keyword at a time
4. Delay 5-15 seconds between queries
5. Distribute across 5-10 countries for volume
6. Store results with timestamp for tracking over time

Multi-Country Comparison

1. For each keyword, scrape from each target country
2. Switch proxy country between requests: USER-country-us, USER-country-gb, etc.
3. Compare ranking positions across countries
4. Note country-specific featured snippets and local results

Rate Limits

With residential proxy rotation across multiple countries, each request uses a new IP, dramatically increasing throughput.

Handling Google's Defenses

CAPTCHA Appeared

1. Your IP or IP range is flagged
2. Rotate to a different country endpoint
3. Increase delay to 15-30 seconds
4. Don't solve the CAPTCHA (it trains the model to flag you more)
5. Fresh IP = no CAPTCHA

Cookie Consent (GDPR)

EU country proxies will show a cookie consent banner. Accept it via the browser tool before extracting results.

Different SERP Layouts

Google A/B tests SERP layouts constantly. Your extraction logic should handle:

• Classic 10 blue links
• AI Overview (SGE) at top
• Featured snippet variations
• Expandable People Also Ask
• Knowledge panel presence/absence

"Unusual Traffic" Page

This means your IP is flagged. Rotate immediately:

USER-country-us  →  USER-country-gb  →  USER-country-de

Output Format

{
  "query": "best residential proxies",
  "country": "us",
  "language": "en",
  "timestamp": "2026-03-03T14:30:00Z",
  "total_results": "About 12,500,000 results",
  "organic_results": [
    {
      "position": 1,
      "title": "10 Best Residential Proxies in 2026",
      "url": "https://example.com/best-residential-proxies",
      "description": "Compare the top residential proxy providers...",
      "sitelinks": ["Provider A", "Provider B"]
    }
  ],
  "featured_snippet": {
    "text": "The best residential proxy providers in 2026 are...",
    "source_url": "https://example.com/..."
  },
  "people_also_ask": [
    "What is a residential proxy?",
    "Are residential proxies legal?",
    "How much do residential proxies cost?"
  ],
  "related_searches": [
    "cheap residential proxies",
    "residential proxy free trial"
  ],
  "ads": {
    "top": [{"title": "...", "url": "...", "description": "..."}],
    "bottom": []
  },
  "local_pack": []
}

Use Cases

SEO Keyword Tracking

Track your rankings for target keywords daily. Compare positions over time. Alert when rankings drop.

Competitive Intelligence

Monitor competitor rankings, ad copy, and featured snippet ownership.

Content Gap Analysis

Scrape "People Also Ask" and "Related Searches" to find content opportunities your competitors haven't covered.

Ad Monitoring

Track which competitors are running Google Ads for your keywords, their ad copy, and landing page URLs.

Local SEO

Monitor local pack rankings across different cities using geo-targeted proxies.

Provider

BirdProxies — geo-targeted residential proxies for accurate SERP data from any country.

• Gateway: gate.birdproxies.com:7777
• Countries: 195+ with -country-XX targeting
• Success rate: 95%+ on Google Search
• Setup: birdproxies.com/en/proxies-for/openclaw
• Discount: OPENCLAW15 for 15% off