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dentro MCP
Structured commerce data for AI agents. One MCP server, 22,000+ DTC brands, real-time product data, no scraping, no hallucination.
What it does
Lets any MCP-compatible agent (Claude Desktop, Cursor, custom agents) query a curated registry of 22,000+ DTC e-commerce brands across 16 countries. Five tools, all returning clean JSON:
discover_companies— find brands by natural-language querysearch_products— search products within a brand, real prices and stockget_product— full product detail with variants, images, descriptionslist_categories— browse a brand's category treeget_site_info— brand metadata and agent instructions
Why use it
| Without dentro | With dentro |
|---|---|
| Agent web-searches Google, scrapes 10 storefronts, hallucinates prices | One tool call, structured JSON, real data |
| 30+ second latency, 50K+ tokens | Sub-second, ~2K tokens |
| Generic results dominated by Amazon | Curated DTC brands, agent-optimized |
Install
npm install -g @dentro-fyi/mcpGet an API key at dentro.fyi (free tier available).
Claude Desktop
Add to claude_desktop_config.json:
{
"mcpServers": {
"dentro": {
"command": "npx",
"args": ["-y", "@dentro-fyi/mcp"],
"env": {
"DENTRO_API_KEY": "your-key-here"
}
}
}
}Restart Claude Desktop. Try: "Find me a sustainable tote bag under $30."
Cursor / other MCP clients
Same config shape. Any MCP-compatible client can use it.
Example
You: I need merino wool socks for hiking, ideally American-made.
Claude: [calls discover_companies({query: "merino wool hiking socks American-made"})]
[finds: Darn Tough, Smartwool, Farm to Feet]
[calls search_products({company_id: "darn-tough", query: "merino hiking"})]
Here are 3 options from Darn Tough, all in stock, made in Vermont...Coverage
- 22,173 brands across 16 countries
- 4 verified platforms (Shopify, WooCommerce, WordPress, Magento) plus custom connectors
- Tier 1 (verified): full product API
- Tier 2 (listed): structured data only
- Tier 3 (directory): brand info only
Pricing
- Free tier: 100 requests/day, all tools
- Paid tiers: higher limits, priority discovery, attribution analytics
- See dentro.fyi/pricing
Resources
- Docs: dentro.fyi/docs
- API reference: dentro.fyi/api
- Issues: github.com/dentro-fyi/dentro-mcp/issues
- Contact: [email protected]
License
MIT.