adspirer-performance-review-6ff303 — independently scanned and version-tracked by SaferSkills.
SaferSkills independently audited adspirer-performance-review-6ff303 (Agent Skill) and scored it 100/100 (green). The audit ran 55 deterministic rules across Security, Supply Chain, Maintenance, Transparency, and Community; it found 0 high-severity and 0 lower-severity findings. The full rule-by-rule trace and per-finding evidence are below. Free, methodology-open.
Findings & checks · 0 flagged
Every scanned point with the score it earned and what moved between them.
First recorded scan — no prior version to compare against.
The primary manifest — the file an agent reads to learn what this artifact does.
Follow adspirer-mcp before any tool call. This skill only reads — it never changes a campaign.
The two big platforms have direct, top-level performance tools. The rest go through their router.
| Platform | How |
|---|---|
| Google Ads | get_campaign_performance — call it directly |
| Meta Ads | get_meta_campaign_performance — call it directly |
| TikTok | tiktok_ads router → execute → get_tiktok_campaign_performance |
linkedin_ads router → execute → get_linkedin_campaign_performance | |
| Amazon | amazon_ads router → execute → get_amazon_campaign_performance |
| ChatGPT Ads | chatgpt_ads router → execute → get_chatgpt_performance |
Calling the routed ones directly by name will fail — they aren't in the tool list. Pass raw_data: true when the user wants the numbers rather than the rendered summary.
Only pull the platforms the user has actually connected. Check get_connections_status first instead of firing six calls and reporting five failures.
Verify conversion tracking before you trust a CPA. Run audit_conversion_tracking for Google, Meta, and LinkedIn. It does not cover Microsoft. It looks back from today. Read freshness_state on the performance pull first. If that window had no delivery, a "no conversions" finding is not proof the tag is broken — say the window had no delivery.
Advertisers don't all use a website tag. A GA4 import, an offline or API upload, calls, or a platform lead form is judged by that source: last conversion, upload health, whether the action is primary. A tag chip that says Urgent, or a Data manager with no source listed, only matters for actions that use the tag. Two primaries for the same event (tag and GA4 both counting one purchase) double-count. On Google, compare Conversions with All conv. — a wide gap means bidding is ignoring most of the activity. Primary versus secondary is set in the ads UI, not via Adspirer.
If the audit ignores customer_id ("You have N google_ads accounts connected. Please specify..."), retry once, then the error catalog in adspirer-mcp. The UI read, when you need the method the API can't show, is adspirer-ads-manager-browser.
If tracking for the primary goal really is broken, say that before you present a CPA. "How are my ads doing" is then "I can't tell you yet, and here's why."
Also check the window. Amazon's last 48 hours are incomplete. Today is always partial. A "drop" that is really an unfinished day is the most common false alarm in this job. If a platform returns no_data, look at the freshness window, look back only as far as that window (not past a year), and report the range that has data. Label it. Don't write 0.
Default period when they say "this week": the last full Monday–Sunday week against the week before. "This month": the closed month against the month before. Compare like with like, not against a partial week.
Report per platform and account. Follow the evidence rules in adspirer-agent.
attribution window
Derived CTR, CPC, CPA, and ROAS come from totals and are labeled derived. If a breakdown (keyword, ad group, ad set, ad) doesn't add up to the account total, mark it unverified and don't recommend from it alone.
Google per-campaign clicks and impressions come from analyze_wasted_spend when get_campaign_performance doesn't include them. Say where that tool's target ROAS came from (account goal, a 90-day average, or its default). If no source has clicks, write "not available". Don't back into them.
Microsoft Advertising has no performance tool unless microsoft_ads list_tools has grown one. Show campaigns, status, and budgets (adspirer-microsoft-ads) and put metrics under what you could not read.
GA4 and Search Console, when those routers are connected, are context only (adspirer-google-analytics, adspirer-search-console). Never add their events or organic clicks to ad conversions.
An inactive account that refuses a read goes under what you could not read. Ask before activating it.
Totals only within one currency. Never sum conversions across platforms as if they were deduplicated. A missing input is "not available", never 0. On a quota or tool error, say which call failed. get_usage_status before and after a wide pull — don't assume every lookup is free.
End with a "could not read" list: every platform, account, metric, or range that was unavailable, and why.
Lead with the biggest mover. Two to four next steps, as questions. Several proposed edits go to the review table in adspirer-optimize. Anything that increases spend goes to adspirer-launch. Offer adspirer-dashboard when a chart will help. Email or Slack is adspirer-digest, after a yes. A scheduled run that finds no new data since the last report gets one line, not a full scorecard.
A table is not a review. Lead with the answer:
Google is doing the work — 34 leads at $41, under your $50 target. Meta spent $890 for 3 leads. The Meta ad set has a frequency of 4.2 and its CTR halved over two weeks; that's creative fatigue, not targeting.
Name the biggest problem and the biggest opportunity. Give one recommendation, with the number attached. Offer to act — don't act. Changes belong to adspirer-optimize.
Use the anomaly tools rather than speculating: explain_performance_anomaly (Google), explain_meta_anomaly, explain_tiktok_anomaly, explain_linkedin_anomaly. They compare windows and attribute the delta to a cause.
Before blaming the algorithm, check the boring explanations: a campaign paused, a budget changed, a disapproved ad, a landing page that started 404ing, a conversion tag someone removed on deploy.
A scorecard across platforms is a table the user will squint at, and a trend is a shape, not a column of numbers. For an actual chart, load adspirer-dashboard.
A review is worth more every week than once. When the user likes what they just read, offer to schedule it — this host can, and they can create it just by asking.
Codex calls it a scheduled task. Each run's findings land in the Scheduled inbox with an unread marker, and a run with nothing worth reporting archives itself — which suits a weekly review that's often uneventful.
Each run costs tool calls against their monthly quota, the same as a live conversation. Weekly is the right default; daily only for accounts spending enough to justify it. Say so before setting it up.
If the user wants it delivered by email instead, or this host has no scheduler, Adspirer's monitoring_and_reporting router does server-side scheduled briefs. See references/host-surfaces.md in adspirer-agent.
without saying so.
and more quota, than the findings are worth.
~30 seconds. Free. No account. Every finding cites a rule and a line of evidence.